Privacy policy

At Alfis Beauty, your privacy is extremely important to us.
We are committed to being transparent about how we collect, use, and protect your personal information. This Privacy Policy explains what information we collect from you when you use our website, how we use it, and the steps we take to ensure your data stays safe and secure.

 What Information We Collect

When you visit our website or make a purchase, we may collect the following types of information:

● Device Information: This includes details such as your IP address, browser type, time zone, and cookies stored on your device. These help us optimize your browsing experience.
● Browsing Behavior: As you interact with our website, we gather information about the individual pages or products you view, search keywords used, and referral sources (such as search engines or other websites).
● Order Information: When you make a purchase, we collect your name, billing and shipping addresses, phone number, email address, and payment details (such as credit or debit card information). This data is necessary to fulfill your order accurately and efficiently.
● Account or Contact Forms: If you create an account or fill out a contact form, we may store that information to personalize future communication and improve your user experience.

We refer to all of this collectively as "Personal Information."

 

How We Use Your Information

We use the personal information we collect from you in a variety of ways, including:

● To Process Orders: Your details help us fulfill your purchase, arrange delivery, and provide order-related customer service.
● To Communicate With You: We may use your email address or phone number to send order confirmations, updates, or respond to your inquiries.
● To Prevent Fraud: By monitoring unusual activity, we can protect our customers and our business from potential fraud and misuse.
● To Improve Our Website: We analyze how customers use our website to identify areas of improvement and deliver a smoother, more personalized experience.
● For Marketing Purposes (Only with Your Consent): If you opt-in, we may send you updates about new products, special offers, or exclusive content that may interest you.

We will never use your information in a way that goes against your expectations or without your explicit consent.

 

Sharing Your Information

We do not sell, rent, or trade your personal data to any third parties.
However, we may share certain data with trusted service providers and partners who help us run our business smoothly. These include:

● Payment Gateways: Secure services that process your payments safely.
● Shipping Providers: To deliver your orders accurately and on time.
● Analytics Tools (like Google Analytics): To understand user behavior and improve site performance.
● Advertising Platforms (like Meta or Google): To serve you relevant ads, only with your permission.

These third parties are only given the minimum amount of data necessary and are required to keep your information confidential.

We may also disclose your data when required by law or if necessary to protect our rights and prevent fraud.

 

Cookies & Tracking Technologies

Cookies are small text files stored on your device to enhance your experience.
We use cookies for various reasons:

● To remember what’s in your cart
● To save your preferences (like language or currency)
● To understand how visitors use our site
● To serve relevant ads through retargeting (with your permission)

You can always control cookie settings in your browser or choose to opt out.

 

Your Rights

Depending on your location, you may have certain legal rights regarding your personal data. These may include:

● The right to access the personal information we hold about you
● The right to request corrections or updates
● The right to withdraw consent for marketing communications
● The right to request deletion of your data

To exercise any of these rights, please contact us at [mail id].

We will respond within a reasonable time and handle your request with care and respect.

 

Data Protection & Security

We implement strict security measures to protect your personal information.
All payment information is encrypted through Secure Socket Layer (SSL) technology and handled by certified payment processors. We also restrict access to your data to only those who need it to perform essential business functions.

However, please note that no method of online transmission or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

 

Third-Party Services

Our website may include links to third-party websites, such as Instagram or payment gateways.
Once you leave our site or are redirected to a third-party platform, this Privacy Policy no longer applies. We encourage you to read the privacy statements of those websites.

 

Changes to This Policy

We may update this Privacy Policy from time to time in order to reflect changes in our business practices, legal obligations, or new technologies.
Any changes will be posted on this page and the “Effective Date” will be updated.

We recommend reviewing this page periodically to stay informed about how your data is handled.

 

Contact Us

If you have any questions, feedback, or concerns about this Privacy Policy, or if you’d like to exercise your privacy rights, please reach out to us at:

📩 [alfisbeauty@gmail.com]
📍 [Rhuman Nager, Thanjavur]

We value your trust and are here to protect it.